About Us

Alice & Co Patterns are designed in London by mother and daughter team Alice and Lilia.

We believe that dress making should be fun, with fast and simple techniques so you can sew inventive and stylish outfits at home. We are passionate about creating modern patterns that fit well and you love to wear.

Alice is a designer, pattern cutter and teacher, with over 20 years experience making fabulous made-to-measure clothes for women under her label Alice & Co. Whenever she can, Alice likes to travel the world writing her fashion/travel blog www.where2wearit.com seeking design inspiration and adding to her ever growing fabric and haberdashery stash! 

Lilia has been making her own clothes since she could thread a needle, and now works as a Textile Conservation Display Specialist at the Victoria & Albert Museum. She can also be found blogging about the weird and wonderful world of costume mounting here.